SHAWNETTE SAPP BIO

Shawnette Sapp is a powerhouse, a woman who exudes dynamic energy and limitless potential. For over 10 years, she has expertly navigated the realms of technology and creativity with expertise and an unstoppable drive. Shawnette doesn’t merely juggle multiple roles – she masters them with confidence and style, effortlessly shifting between the responsibilities of product manager, event manager, and community advocate.

Leveraging her Bachelor of Science degree in Electrical Engineering as well as an MBA from the University of Miami, Shawnette excels as a Senior Product Manager, specializing in the development of high-performance software applications that integrate robust functionality with optimized user interfaces. She employs a data-driven approach to problem-solving, ensuring seamless user experiences while enhancing both system efficiency and visual aesthetics. Shawnette’s results-oriented methodology is demonstrated through her pivotal contributions to highly critical systems across various complex and high-stakes environments. These experiences have refined her ability to maintain precision and attention to detail, skills that are integral to her consistent success in driving technical innovations and meeting customer objectives.

Shawnette's brilliance isn't limited to the digital sphere. A lifelong creative, Shawnette is the CEO of Pink Sapphire Events, where she approaches her events with precision; transforming each affair into an unforgettable experience. Shawnette orchestrates with purpose and zeal, understanding that events are more than just gatherings. They are opportunities to connect, inspire, and empower. Shawnette brings her signature creativity and meticulous planning to every event, and those with a philanthropic mission hold a special place in her heart. Whether she's supporting small businesses or raising funds for vital causes, she instills these occasions with passion, leaving a lasting impact on attendees and her community.

Shawnette's success stems not only from her diverse skill set but also from her steadfast commitment to excellence. She is a master communicator, documenting her vision with clarity and precision, ensuring that it is articulated with eloquence and grace. She embraces synergy, fostering an environment where ideas flow freely and innovation flourishes. Perhaps most importantly, Shawnette values genuine connection. She approaches each client with care and respect, taking the time to understand their needs and aspirations. Shawnette is known for fostering a culture of collaboration, cultivating high-performing teams, and improving operational efficiency across industries.

Beyond product management and event management, Shawnette is a testament to the power of passion, purpose and perseverance, inspiring others to defy limitations and make a positive impact. A mother of two academically gifted and athletically talented children, Shawnette is married to retired NFL Right Tackle, Robert Hicks. She currently serves as the Off The Field NFL Wives Association – Atlanta Captain. Since joining OTFNFLWA in 2016, Shawnette has been instrumental in executing phenomenal experiences in honor of the OTFNFLPWA mission which is to unite and empower our members to perform and support philanthropic initiatives that enhance the quality of life for families in our communities.

Balancing the demands of being an entrepreneur, a wife, a mother, career driven and supportive of philanthropic initiatives has taught Shawnette that the only limit to success is what you believe you can achieve.